It Girl Hydrating Lip Serum

It Girl is a bold fuchsia lip serum that glides on effortlessly, delivering sheer-to-medium buildable color with a soft shimmer finish. This long-wearing, cushiony formula smooths, hydrates, and conditions lips while giving them a fuller, healthier look.

Why You’ll Love It
• Hydrating serum texture
• Buildable coverage with subtle shimmer
• Longwearing, softening & plumping
• Comfortable, non-sticky finish

Key Ingredients
Sunflower Seed Oil, Castor Oil, Chamomile Extract & Vitamins A + D help hydrate, soothe, and rejuvenate lips.

How to Use
Apply directly to lips for effortless shine and vibrant color.